As the graphic designer at Health Inside Limited, a New Zealand-based health supplement manufacturer and wholesaler, I managed their website and created web banners and online marketing materials. I handled all product photography and editing, ensuring each product was showcased in its best light. My strategic design approach focused on showcasing the premium value of New Zealand-made supplements, effectively engaging both local and international customers to drive interest and sales. This strategy proved successful, with our Black Friday 2023 campaign achieving a 300% increase in sales.